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docs: add PITCH-CONTENT.md — full deck content as markdown

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Slide-by-slide plain-text export of the deck (brand, problem, backbone,
entities, ownership, tenants, memberships, building, ecosystem, the
recomputed P&L, roadmap, and the two-option ask) for founders / AI.

Co-Authored-By: Claude Opus 4.8 (1M context) <noreply@anthropic.com>
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# SolLunar — Investment Pitch Deck (full content)
> Plain-text export of every slide's content from the SolLunar pitch deck, in
> presentation order. Intended for a founder to read or feed to an AI.
> Live deck: `aiolabs/sollunar-pitch`. Contact: **team@l484.com**
>
> **Brand note:** *SolLunar* is the cover brand (the venture / the raise).
> *Lab 484* is the shared tech backbone (open hardware + sovereign software)
> **and** a 45% operating partner. *SolLunar Punk Society (SPS)* is the other
> 45% partner (space + community). Tagline: *One network. Three ways to
> experience it.* / *Energy · Intelligence · Harmony.*
---
## 1 · Title
**SolLunar** — Investment prospectus (draft)
**One network. Three ways to experience it.**
A sovereign network on shared, open infrastructure. The first node — SolLunar
Society, a members' club in Austin — is live, modeled and raising now; the
summit gathering and the farm are next.
- **Three experiences, one backbone:** SolLunar Society · Pop-up Summit Gatherings · Château du Faune
- **Raising now · SolLunar Society · Austin, TX**
---
## 2 · The problem
**Transformation fades without the infrastructure to sustain it.**
- People leave transformational events inspired — then return to environments that don't support the change.
- There's no lasting home for sovereignty-minded community: dreamers, creatives, technologists, regenerative living.
- Peak experiences don't compound without ongoing relationships, education, and a place to practice.
**Thesis:** SolLunar Society is the missing infrastructure — a community hub
where the work begun at transformational events continues through membership,
tenants, events and regenerative living.
---
## 3 · The network — a mycelial network
*What you see are the locations. What makes them work is the network beneath
them — and it grows the same way mycelium does: spread the network once, then
fruit anywhere.*
The diagram: an underground **mycelium = Lab 484**, the shared backbone
("the shared backbone beneath every node"), feeding three surface "flowers"
(the experiences people engage with) — **SolLunar Society** (city), **Pop-up
Summit Gatherings** (travelling), **Château du Faune** (farm) — plus faint
"future" blooms.
- **Lab 484 is the mycelium.** One shared backbone runs unseen beneath every entity — members feel it, they don't see it.
- **Take root anywhere.** Plug into a rich substrate of decentralized tech and grow your own flower — a city hub, a travelling summit gathering, a farm.
---
## 4 · Lab 484 · the shared backbone
**Open hardware, sovereign software.** Lab 484 is the stack under every entity
— owned by the network, documented to be rebuilt anywhere. Build it once; every
place plugs in.
- **Decentralized mesh network** — Community-owned routers and mesh kits blanket each location; connectivity no single provider can switch off.
- **Open hardware** — Servers, routers, exchange kiosks and NFC hardware from a documented, replicable bill of materials.
- **Sovereign software** — Self-hosted services on a stack we control; no platform lock-in, forkable by any future node.
- **Bitcoin & Lightning** — Instant, low-fee settlement at kiosks and NFC points. Value stays in the network, not the middleman.
- **Nostr identity & comms** — Portable identity, messaging and social layer that travels with members across every node.
- **Replicable blueprint** — Every node ships its build docs. Proven once, the whole stack redeploys anywhere in the world.
---
## 5 · Three experiences, one backbone
*One is funded and opening now — SolLunar Society in Austin. The summit
gathering and the farm follow, on the same Lab 484 stack.*
- **SolLunar Society** — City center · the first node (Members' club & community hub · Austin, TX). *The first node and the one we're raising for: a members' club in Austin where sovereignty-minded community — tenants, events, memberships and regenerative living — comes together year-round on the Lab 484 stack.* — **Live P&L · this raise.**
- **Pop-up Summit Gatherings** — Travelling gatherings (e.g. Solar Punk Summit). *A repeatable summit-gathering format that deploys the entire stack anywhere for a few days, then packs down and moves on.* — Vision · on the roadmap.
- **Château du Faune** — Farm center (off-grid · regenerative farm). *An off-grid regenerative farm hosting retreats, artist & developer residencies, and the network's living lab — home to the alpacas.* — Vision · on the roadmap.
**Beneath all three — Lab 484 · Shared backbone:** the invisible foundation every
entity runs on: open hardware and self-hosted software — the mycelium beneath the
whole network. Build it once, and every place plugs in.
---
## 6 · SolLunar Society (the first node)
**Members' club & community hub · Austin, TX** — the first node and the one
we're raising for.
**What makes it unique**
- Live, financially-modeled first node (real P&L)
- Five founding tenants + a three-tier membership
- Bitcoin ATM, vending & the full member ecosystem on site
**Spaces:** Retail space · Event space · Private lounge · Co-working · Yellow House hostel & data center
**How it earns:** Memberships · Tenants · Events & venue buyouts
---
## 7 · Ownership — a three-way partnership
SolLunar Society is a joint venture — investors buy in alongside the two
founding partners.
| Entity | Stake |
| --- | --- |
| **SolLunar Punk Society (SPS)** | **45%** |
| **Lab 484** | **45%** |
| **Investors** | **10%** |
**The ask (base):** $400k for 10% · $4.0MM valuation.
*(Partner responsibilities, per the source plan — not yet solidified, shown for
context only: SPS → space, community, leasing, insurance, SOPs, marketing.
Lab 484 → operations, staff, all IT/infrastructure, inbound payments, bootcamps,
tenant & investor relations; note that Lab 484 is also a tenant + event driver,
contributing ~$16k/mo of the revenue below — don't double-count.)*
---
## 8 · Five founding tenants
The hub is anchored by businesses that are also the community — each one a
reason to become a member.
- **Lab 484** — Research lab & startup cluster building a "second internet": Bitcoin, mesh networks, Nostr, e-cash and P2P. User-owned hardware, software and data.
- **Solarpunk Summit** — Transformational platform & community builder: immersive experiences, educational programming and regenerative culture.
- **Noderunners Shop** — Retail for AI computers, mesh gear, Bitcoin nodes and repair. Open-source, secure laptops, phones and servers.
- **Divine Provisions** — A food co-op for low-cost, organic, local groceries — offered as a member service at the building entrance.
- **Kitchen 484** — Community food truck: organic, seed-oil-free, locally sourced. Runs even when disconnected from the internet.
*Tenants pay rent and drive events, retail and food traffic — the same footfall that fills memberships.*
---
## 9 · Memberships — three ways to belong
Recurring membership is the core of the model — priced right for the Austin market.
| Tier | Price / mo | Target members | Includes |
| --- | --- | --- | --- |
| **Solarpunk Society** | $50 | 150 | Member events; amenities, vending & Bitcoin ATM; access to tenants |
| **Lunarpunk Locals** | $150 | 100 | Coworking days at SolLunar; access to tenants; amenities, vending & Bitcoin ATM |
| **Cypherpunk Commons** *(flagship)* | $350 | 50 | Coworking with the Lab 484 team; all locations · tech support; Bitcoin ATM, vending, coffee & tea; full tenant & amenity access |
**Austin comparables:** Soho House $350 · Bond Collective $300 · Bathe $200 · Stardust Garage $155 · Submersive $41
---
## 10 · The building — one address, three buildings
A members' society up front, two Yellow Houses behind — lodging, coworking and
the data center that runs it all. *The Yellow House data center makes SolLunar
self-hosting — the Lab 484 stack runs on-site, not in someone else's cloud.*
- **SolLunar Society** — Retail space · Event space · Private office · Private lounge
- **Lab 484 · Yellow House 1** — Hostel room ($40/night) · Healer room · Coworking · Meeting room · Outdoor
- **Lab 484 · Yellow House 2** — VIP guest room · Office · Data center · Outdoor
---
## 11 · Gallery
Photography from each entity — City (SolLunar Society), Farm (Château du Faune),
Summit Gathering. *(Images live in the deck; drop files into the matching folder
and they appear automatically.)*
---
## 12 · One membership, everywhere
**The same full experience, at every location.** Wherever you are in the network
— city, summit gathering or farm — the ecosystem is identical. Your card, your
money, your identity travel with you.
- **One membership card** — A single NFC card is your identity, access and wallet everywhere.
- **Money exchange kiosk** — On-ramp cash to Bitcoin and back at any location. The same kiosk, everywhere.
- **Pay by Lightning** — Tap to pay for drinks, tickets, rooms and experiences — instant, low-fee settlement.
- **The Lab 484 app** — Book spaces, buy tickets, find events and manage membership from one self-hosted app.
- **Portable identity** — Your nostr identity and social graph travel with you between every node and beyond.
- **Member perks** — Access, discounts and priority booking that follow you across the whole network.
---
## 13 · The numbers — SolLunar Society unit economics
Real **monthly** P&L for the Austin node. *(Figures recomputed from the source
plan's line items; the source summary table stated $71.4k rev / $38.5k exp,
which didn't reconcile — see the caveat below.)*
**Summary (recomputed):**
| | Monthly | Yearly |
| --- | --- | --- |
| **Revenue** | **$65,400** | $784,800 |
| **Expenses** | **$34,000** | $408,000 |
| **Net profit** | **$31,400** | **~$376,800** |
**Revenue — Memberships ($36,500/mo)**
- Cypherpunk Commons — $17,500 (50 × $350)
- Solarpunk Society — $7,500 (150 × $50)
- Lunarpunk Locals — $1,500 ($150/mo · count TBD)
- Vending machine sales — $5,000
- Promo / B2B network sales — $5,000
**Revenue — Events ($21,900/mo)**
- Lab 484 tech events — $8,000
- Lab 484 bootcamps — $6,000
- Venue buyouts — $6,400 ($400/hr · 4hr min · 4×/mo)
- SolLunar Society events — $1,500 ($50 weekend passes)
**Revenue — Tenants ($7,000/mo)**
- Solarpunk Summit — $2,000
- Lab 484 — $2,000
- Divine Provisions — $1,500
- Noderunners Shop — $1,500
**Expenses ($34,000/mo)**
- Staff — $22,500 (4 staff)
- Rent — $6,500 ($4,500 + triple net)
- Overhead — $3,000
- Utilities — $2,000 (electric, water, trash)
> ⚠️ **Caveats to reconcile:** the source doc's summary table stated
> $71,400 revenue / $38,500 expenses / $32,900 profit / $394,800/yr, which does
> **not** match the line items above (line items give $65,400 / $34,000 /
> $31,400 / $376,800). Also, **Lunarpunk Locals** income ($1,500) doesn't match
> its "100 × $150" annotation. Numbers here use the line-item recomputation.
---
## 14 · Roadmap — the replication play
**Prove it three ways, then grow it anywhere.** The three entities aren't the
endgame — they're the seed. The blueprint is the business.
- **Phase 0 · Now — Raise & open SolLunar:** Close the $400k round, sign the lease, fit out the space and onboard the founding tenants.
- **Phase 1 · ~0–12 mo — Operate & prove the model:** Run memberships, events and tenants in Austin; validate the P&L publicly on the Lab 484 stack.
- **Phase 2 · ~12–18 mo — Add the summit gathering:** Deploy the same stack to a travelling Solarpunk Summit — proving the network is portable, not tied to a building.
- **Phase 3 · 18 mo+ — Add the farm & replicate:** Open Château du Faune and publish the replication kit — new nodes plug into the same backbone anywhere.
*Once the mycelium runs, every new flower is marginal cost, not a new company.*
---
## 15 · The ask — two ways in
Invest in SolLunar Society — the first node, opening in Austin.
| Option | Amount | Equity | Annual profit share¹ | What it funds |
| --- | --- | --- | --- | --- |
| **Get started** | $400k | 10% | ~$37,680 / yr | Seeds the launch — sign the lease, fit out the space and open the doors. |
| **Full execution** *(full build)* | $900k | 25% | ~$94,200 / yr | Funds the full build-out and the first operating year end to end. |
¹ On SolLunar Society's recomputed ~$376,800/yr node profit.
- **Prove the model in Austin, then replicate it on Lab 484 — the summit gathering and the farm are next.**
- **Contact:** team@l484.com · Book an investor call
---
*Generated from the deck's single source of truth (`src/deck/data.ts`) plus slide
copy. Figures are the current placeholders/recomputations in the deck — verify
against the latest SolLunar Society business plan before circulating externally.*