sollunar-pitch/PITCH-CONTENT.md

SolLunar — Investment Pitch Deck (full content)

Plain-text export of every slide's content from the SolLunar pitch deck, in presentation order. Intended for a founder to read or feed to an AI. Live deck: aiolabs/sollunar-pitch. Contact: team@l484.com

Brand note: SolLunar is the cover brand (the venture / the raise). Lab 484 is the shared tech backbone (open hardware + sovereign software) and a 45% operating partner. SolLunar Punk Society (SPS) is the other 45% partner (space + community). Tagline: One living foundation. Many flowers. / Energy · Intelligence · Harmony.

Core metaphor: Lab 484 is the soil — a shared hardware + software ecosystem (built on decentralized protocols: Nostr + Bitcoin). Three flowers grow from it: City (SolLunar, Austin), Farm (Château du Faune, southern France) and Pop-up (travelling summit gatherings) — with room for more.

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1 · Title

SolLunar — Investment prospectus (draft)

One living foundation. Many flowers.

Lab 484 is the soil — a shared, open ecosystem of hardware + software. Three flowers grow from it: a members' club in Austin (live and raising now), a regenerative farm in southern France, and pop-up gatherings that travel. Prove one, then replicate the blueprint anywhere.

• Lab 484 is the soil — three flowers grow from it: SolLunar Society (City · Austin) · Pop-up Summit Gatherings (Travelling) · Château du Faune (Farm · S. France) · + future flowers
• Wordmark: the mark is So·lL·unar (the lL ligature, not a numeral).
• Raising now · SolLunar Society · Austin, TX

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2 · The problem

Transformation fades without the infrastructure to sustain it.

• People leave transformational events inspired — then return to environments that don't support the change.
• There's no lasting home for sovereignty-minded community: dreamers, creatives, technologists, regenerative living.
• Peak experiences don't compound without ongoing relationships, education, and a place to practice.

Thesis: SolLunar Society is the missing infrastructure — a community hub where the work began at transformational events continues through membership, resident businesses (retailers, food co-ops and makers), events and regenerative living.

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3 · The network — a mycelial network

What you see are the locations. What makes them work is the network beneath them — and it grows the same way mycelium does: spread the network once, then fruit anywhere.

The diagram: an underground mycelium = Lab 484, the shared backbone ("the shared backbone beneath every node"), feeding three surface "flowers" (the experiences people engage with) — SolLunar Society (city), Pop-up Summit Gatherings (travelling), Château du Faune (farm) — plus faint "future" blooms.

• Lab 484 is the mycelium. One shared backbone runs unseen beneath every entity — members feel it, they don't see it.
• Take root anywhere. Plug into a rich substrate of decentralized tech and grow your own flower — a city hub, a travelling summit gathering, a farm.

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4 · Lab 484 · the shared backbone

Open hardware, sovereign software. Lab 484 is the stack under every entity — the shared hardware + software every location runs on, owned by the network and documented to be rebuilt anywhere. Build the stack once; every place plugs in.

Every node self-hosts — the stack runs on-site, on the network's own hardware, not in someone else's cloud.

• Decentralized mesh network — Community-owned routers and mesh kits blanket each location; connectivity no single provider can switch off.
• Open hardware — Servers, routers, exchange kiosks and near-field communication (NFC) hardware from a documented, replicable bill of materials.
• Sovereign software — Self-hosted services on a stack the user controls; no platform lock-in, forkable by any future node.
• Bitcoin & Lightning — Instant, low-fee settlement at kiosks and NFC points. Value stays in the network, not the middleman.
• Nostr identity & comms — Portable identity, messaging and social layer that travels with members across every node.
• Replicable blueprint — Every node ships its build docs. Proven once, the whole stack redeploys anywhere in the world.

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5 · One soil, three flowers

One flower is funded and opening now — SolLunar Society in Austin. A regenerative farm in southern France and travelling pop-up gatherings follow — the same Lab 484 stack, proven in three very different environments.

• SolLunar Society — City center · the first node (Members' club & community hub · Austin, TX). The first node and the one we're raising for: a members' club in Austin where sovereignty-minded community — tenants, events, memberships and regenerative living — comes together year-round on the Lab 484 stack. — Live P&L · this raise.
• Pop-up Summit Gatherings — Travelling gatherings (e.g. Solar Punk Summit). A repeatable summit-gathering format that deploys the entire stack anywhere for a few days, then packs down and moves on. — Vision · on the roadmap.
• Château du Faune — Farm center · southern France (off-grid regenerative farm). An off-grid regenerative farm in southern France, hosting retreats, artist & developer residencies, and the network's living lab — home to the alpacas. Same Lab 484 stack as Austin, in a completely different environment. — Vision · on the roadmap.

Beneath all three — Lab 484 · Shared backbone: the invisible foundation every entity runs on: open hardware and self-hosted software, built on decentralized protocols (Nostr + Bitcoin) — the mycelium beneath the whole network. Build the stack once, and every place plugs in.

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6 · SolLunar Society (the first node)

Members' club & community hub · Austin, TX — the first node and the one we're raising for.

What makes it unique

• Live, financially-modeled first node — real P&L (profit & loss)
• Five founding tenants + a three-tier membership
• Bitcoin terminal, vending & the full member ecosystem on site

Spaces: Retail space · Event space · Private lounge · Co-working · Cypherpunk Commons hostel & data center How it earns: Memberships · Tenants · Events & venue rental

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7 · Ownership — a three-way partnership

SolLunar Society is a joint venture — investors buy in alongside the two founding partners.

Entity	Stake
SolLunar Punk Society (SPS)	45%
Lab 484	45%
Investors	10%

The ask (base): $400k for 10% · $4.0MM valuation.

(Partner responsibilities, per the source plan — not yet solidified, shown for context only: SPS → space, community, leasing, insurance, SOPs, marketing. Lab 484 → operations, staff, all IT/infrastructure, inbound payments, bootcamps, tenant & investor relations; note that Lab 484 is also a tenant + event driver, contributing ~$16k/mo of the revenue below — don't double-count.)

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8 · Five founding tenants

The hub is anchored by businesses that are also the community — each one a reason to become a member.

• Lab 484 — Research lab & startup cluster building a "second internet": Bitcoin, mesh networks, Nostr, e-cash and P2P. User-owned hardware, software and data.
• Solarpunk Summit — Transformational platform & community builder: immersive experiences, educational programming and regenerative culture.
• Noderunners Shop — Retail for AI computers, mesh gear, Bitcoin nodes and repair. Open-source, secure laptops, phones and servers.
• Divine Provisions — A food co-op for low-cost, organic, local groceries — offered as a member service at the building entrance.
• Kitchen 484 — Community food truck: organic, seed-oil-free, locally sourced. Runs even when disconnected from the internet.

Tenants pay rent and drive events, retail and food traffic — the same footfall that fills memberships.

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9 · Memberships — three recurring-revenue streams

Memberships are the model's core revenue engine — three tiers, each a predictable monthly stream. Below each tier is its revenue at target, priced against the Austin market. (This is a revenue view for investors, not a membership sales pitch.)

Tier	Price / mo	Target members	Revenue at target	Includes
Solarpunk Society	$48	150	≈ $7,200/mo	Member events; amenities (cold plunge, sauna & gym); vending & Bitcoin terminal; access to tenants
Lunarpunk Locals	$148	100	≈ $14,800/mo	Coworking days at SolLunar; amenities (cold plunge, sauna & gym); vending & Bitcoin terminal; access to tenants
Cypherpunk Commons (flagship)	$348	50	≈ $17,400/mo	Coworking with the Lab 484 team; all locations · tech support; cold plunge, sauna, gym & coworking; vending, coffee, tea & Bitcoin terminal; full tenant & amenity access

⚠️ Reconcile before sending: the P&L (slide 13) conservatively models Lunarpunk Locals at only $1,500/mo ("count TBD"), not the $14,800/mo its 100-member target implies. Decide the real Lunarpunk target and align both slides.

Austin comparables: Soho House $350 · Bond Collective $300 · Bathe $200 · Stardust Garage $155 · Submersive $41

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10 · The building — one address, three buildings

A members' club building in front, with Cypherpunk Commons A & B in the back — lodging, coworking and the data center that runs it all. The Cypherpunk Commons data center makes SolLunar self-hosting — the Lab 484 stack runs on-site, not in someone else's cloud.

• SolLunar Society — Retail space · Event space · Private office · Private lounge
• Cypherpunk Commons A — Hostel room ($40/night) · Healer room · Coworking · Meeting room · Outdoor (activity space, food truck & café)
• Cypherpunk Commons B — Long-term guest housing · Office (coworking with amenities) · Data center · Outdoor (activity space, food truck & café)

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11 · Gallery

Photography from each entity — City (SolLunar Society), Farm (Château du Faune), Summit Gathering. (Images live in the deck; drop files into the matching folder and they appear automatically.)

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12 · One membership, everywhere

The same full experience, at every location. Wherever you are in the network — city, summit gathering or farm — the ecosystem is identical. Your card, your money, your identity travel with you.

• One membership card — A single NFC card is your identity, access and wallet everywhere.
• Money exchange kiosk — On-ramp cash to Bitcoin and back at any location. The same kiosk, everywhere.
• Pay by Lightning ⚡ — Tap to pay for drinks, tickets, rooms and experiences — instant settlement, tiny fees. (Lightning = Bitcoin's instant-settlement layer.)
• The Lab 484 app — Book spaces, buy tickets, find events and manage membership from one self-hosted app.
• Portable identity — Your nostr identity and social graph travel with you between every node and beyond.
• Member perks — Access, discounts and priority booking that follow you across the whole network.

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13 · The numbers — SolLunar Society unit economics

Estimated monthly P&L for the Austin node — projections, not audited results. (Figures recomputed from the source plan's line items; the source summary table stated $71.4k rev / $38.5k exp, which didn't reconcile — see the caveat below.)

Summary (recomputed):

	Monthly	Yearly
Revenue	$65,000	$780,000
Expenses	$34,000	$408,000
Net profit	$31,000	~$372,000

Revenue — Memberships ($36,100/mo)

• Cypherpunk Commons — $17,400 (50 × $348)
• Solarpunk Society — $7,200 (150 × $48)
• Lunarpunk Locals — $1,500 ($148/mo · count TBD)
• Vending machine sales — $5,000
• Promo / B2B network sales — $5,000

Revenue — Events ($21,900/mo)

• Lab 484 tech events — $8,000
• Lab 484 bootcamps — $6,000
• Venue rental · private hire — $6,400 ($400/hr · 4hr min · 4×/mo)
• SolLunar Society events — $1,500 ($50 weekend passes)

Revenue — Tenants ($7,000/mo)

• Solarpunk Summit — $2,000
• Lab 484 — $2,000
• Divine Provisions — $1,500
• Noderunners Shop — $1,500

Expenses ($34,000/mo)

• Staff — $22,500 (4 staff)
• Rent — $6,500 ($4,500 + triple net)
• Overhead — $3,000
• Utilities — $2,000 (electric, water, trash)

⚠️ These are estimated figures — projections, not audited results. The source doc's summary table stated $71,400 revenue / $38,500 expenses / $32,900 profit / $394,800/yr, which does not match the line items above (line items give $65,000 / $34,000 / $31,000 / $372,000). Also, Lunarpunk Locals income ($1,500) doesn't match its "100 × $148" annotation. Numbers here use the line-item recomputation.

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14 · Roadmap — the replication play

Prove it three ways, then grow it anywhere. The three entities aren't the endgame — they're the proof. The real business is the replicable blueprint: prove it once, then open new locations on the same backbone at marginal cost.

• Phase 0 · Now — Raise & open SolLunar: Close the $400k round, sign the lease, fit out the space and onboard the founding tenants.
• Phase 1 · ~0–12 mo — Operate & prove the model: Run memberships, events and tenants in Austin; validate the P&L publicly on the Lab 484 stack.
• Phase 2 · ~12–18 mo — Add the summit gathering: Deploy the same stack to a travelling Solarpunk Summit — proving the network is portable, not tied to a building.
• Phase 3 · 18 mo+ — Add the farm & replicate: Open Château du Faune and publish the replication kit — new nodes plug into the same backbone anywhere.

Once the mycelium runs, every new flower is marginal cost, not a new company.

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15 · The ask — choose your way in

Invest in SolLunar Society — the first node, opening in Austin. Pick the entry that fits.

Option	Amount	Equity	Annual profit share¹	What it funds
Option 1 · Get started	$400k	10%	~$37,200 / yr	Seeds the launch — sign the lease, fit out the space and open the doors.
Option 2 · Full execution (full build)	$900k	25%	~$93,000 / yr	Funds the full build-out and the first operating year end to end.

¹ On SolLunar Society's estimated ~$372,000/yr node profit.

• Prove the model in Austin. Prove the replicability in France. Achieve decentralization.
• Contact: team@l484.com · Book an investor call

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Generated from the deck's single source of truth (src/deck/data.ts) plus slide copy. Figures are the current placeholders/recomputations in the deck — verify against the latest SolLunar Society business plan before circulating externally.